Aidan Laffer
Sales & Web Content Manager
Aidan Laffer has been in the automotive industry since February 2013. He has worked for different dealerships in Perth since then. Now, he is the Sales & Web Content Manager at Mr Cash for Cars. He has a broad knowledge and experience of car valuation and sales.
In his role, he deals with everyone from panel beaters to individual buyers and business managers looking to sell their cars for cash. As the manager, he makes sure everything runs smoothly, and in his free time, he writes content and informational pieces for our website related to the automotive industry.
Educational & Career Background
Aidan has a Master of Marketing degree from The University of Western Australia. He developed a strong understanding of consumer behaviour, marketing strategies, and marketing research through his education.
Being a car enthusiast since his childhood, he began writing short pieces about the latest trends in the automotive industry through his LinkedIn, Facebook, and X. He pursued various internships with automobile companies while he was still at the university.
As soon as he completed his Master’s, he began his career as a valuation expert. Now, he also keeps up with his passion for writing about the latest industry trends through our website blogs.
Area of Expertise
- Car valuation
- Customer relationship management (CRM)
- Automotive industry regulations
- Sales techniques
